You've decided that your website needs updating. But where do you start?
Our Marketing & Communications team will start with an audit of your existing website. We will collaborate with your team to understand what is most important to your audience. We'll use the experience of your staff members, along with the data and analytics from your website, to learn which pages are the most visited on your site, which questions are most frequently asked by parents and site users, and which pages on your site have never been visited or haven't been updated in years.
After spending some time with your team and your website, we will put together a proposal for a site map that suits the needs of your district and your audience, and we'll talk about a plan for updating and maintaining the site, creating content, and more, as we move forward together.
The CESA 6 team can help with content and maintenance, or help train members of your staff to ensure your content stays up to date, and your audience can quickly find the information for which they're looking.
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